Parisian chic with a touch of je ne sais quoi is the perfect way to describe the timepieces showcased at the Cerruti 1881 roadshow in Kuala Lumpur, organized by watch distributor AD Time Sdn Bhd. This pop-up store features a range of watches that will appeal to both horology enthusiasts and fashion aficionados.
Cerruti 1881 is known for its contemporary style and for pushing the boundaries of traditional dress codes. The Lucardo, Molveno, Ovaro, Ruscello, and Velletri collections are a testament to the brand’s unique identity.
The Molveno collection, which pays homage to an Italian municipality, features a slim dodecagonal bezel that gives the watch a sporty and sophisticated look. It is available in two styles, with different dials and straps, priced between RM1,759 and RM1,859.
The Ovaro collection stands out with its distinct tonneau shape, skeletonized dial, and Japanese automatic movement. With a case dimension of 48mm x 40.5mm and bold elements, this watch exudes a sporty and stylish vibe. It is priced at RM2,599.
The Ruscello collection offers two variants with the same ion-plated stainless steel case, quartz movement, and chronograph functionality. The sub-dial layout distinguishes each variant, one with a 3-6-9 configuration and the other with a 6-9-12 configuration. Prices for the Ruscello collection range from RM1,499 to RM1,759.
The Velletri Men Multifunction watch from Cerruti 1881 combines a classic round shape with industrial aesthetics, featuring a intriguing skeletonized dial. The watch is powered by a Japanese quartz movement and includes additional features such as a 24-hour sub-dial, a day sub-dial, and a date wheel. The Velletri collection is priced between RM1,759 and RM1,959.
Cerruti 1881’s most diverse collection, Lucardo, offers 14 distinct variants, all sized at 44mm. Each design has a unique dial and sub-dial layout, housed in a stainless steel case with silicone straps.
In addition to these collections, visitors of the roadshow can also explore other notable models such as the Odissea Master, Positano, and a curated selection of women’s watches. The roadshow, located at Mid Valley Megamall East Atrium, will conclude on September 24.
Promotional gifts are available with purchases at the pop-up store. For purchases exceeding RM1,500, customers will receive a piano black watch case and a Cerruti bracelet (valued at RM 1,468) while stocks last. Cerruti 1881 watches can also be found at Cerruti 1881 Timepieces boutiques, Solar Time stores, and select watch retailers.
Credit: The Star : Metro Feed
