Travel is slowly returning to normal after the challenges of the Covid-19 pandemic, and people are now searching for the perfect vacation destinations. Malaysia has plenty of unique and exciting vacation spots, particularly in the state of Selangor. Tourism Selangor is launching a new series of vacation packages as part of its Nak Bercuti? Pusing Selangor Dulu! campaign to reignite the local tourism industry. These packages aim to showcase the natural beauty of Selangor and provide an immersive experience for tourists.
Selangor’s executive council member for tourism, Ng Suee Lim, believes that these enhanced vacation packages will attract both local and foreign tourists, encouraging them to extend their stay in the state and contribute to the local economy. Lim emphasizes the importance of the tourism industry in driving economic growth, stating that Selangor is one of Malaysia’s top three states for domestic tourism and contributed significantly to the country’s GDP last year.
The new vacation packages will focus on various tourism segments, including eco and environmental, agro and homestay, food and gastronomy, culture and heritage, medical, sports, cruise, education, entertainment, and theme parks. One of the packages available is a 3D2N tour in the northern region of Selangor, which includes visits to popular destinations such as Bukit Melawati, Sky Mirror, Sekinchan, and Sg Panjang. Similar packages for the central and southern regions of Selangor will be introduced next year.
Tourism Selangor also plans to upgrade its promotional efforts and social media presence to increase visibility and reach. One approach is to utilize the 160 Smart Selangor buses as mobile billboards for the Nak Bercuti? Pusing Selangor Dulu! campaign. Additionally, there will be intensified promotion across the state and Malaysia to capture the attention of travelers nationwide. Lim emphasizes the need for more promotional materials like videos and billboards to showcase Selangor’s hidden treasures and encourage Malaysians to consider Selangor as their preferred vacation destination.
Tourism Selangor will revise its campaign jingle and organize carnivals and fairs to attract potential travelers. The goal is to make Selangor the top choice for vacation planning. With these efforts, Tourism Selangor aims to revitalize the tourism industry and position Selangor as a must-visit destination by 2025.
Credit: The Star : Metro Feed
