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    HomeTechActivision to sell streaming rights to Ubisoft to secure Microsoft deal

    Activision to sell streaming rights to Ubisoft to secure Microsoft deal

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    (Reuters) – Microsoft announced on Tuesday that in order to appease British regulators, its acquisition target, Activision, will sell its non-European streaming rights to Ubisoft Entertainment as part of a restructured transaction.

    The ÂŁ69 billion purchase of Activision, the studio behind “Call of Duty,” has been met with resistance from Britain’s Competition and Markets Authority (CMA). The CMA has been the only regulatory body to block the deal thus far, prompting Microsoft to propose new terms in order to gain approval.

    The CMA reaffirmed its decision to block the original deal.

    Consequently, Microsoft and Activision have put forward new terms for consideration. Under these new terms, Activision will divest its cloud streaming rights outside of the European Economic Area to Ubisoft for all current and future Activision PC and console games released over the next 15 years.

    “The terms of the transaction will allow Ubisoft to commercialise these rights to other cloud gaming services providers (including to Microsoft itself),” stated the CMA.

    Yadarisa Shabong in Bengaluru and Kate Holton in London contributed to this report. Rashmi Aich and Sachin Ravikumar edited the article.



    Credit: The Star : Tech Feed

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